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Strategies for Creating Your Client Base From Scratch in 2023
Strategies for Creating Your Client Base From Scratch in 2023

Creating your client base from scratch can be a difficult task because customers have more options than ever. This article will teach you how to do it.

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redefining workBrittany LopezOctober 23, 2023small business, startup, tips, freelance lifeComment
7 Effective Tactics for Humanizing Your Brand and Making it More Relatable (+ Examples)
7 Effective Tactics for Humanizing Your Brand and Making it More Relatable (+ Examples)

Getting potential customers to engage with your brand is a complex undertaking. And that's not just because it requires you to develop next-level marketing tactics to attract your audience.

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tricks of the tradeBrittany LopezOctober 16, 2023branding, marketing, small business, tipsComment
How Motivation Can Boost Your Team's Productivity
How Motivation Can Boost Your Team's Productivity

In the business world, motivation stands tall among the critical factors that contribute to success. It's an element that binds team members, fuels their energy, and drives them toward common goals.

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tricks of the tradeBrittany LopezOctober 9, 2023productivity, remote team, motivationComment
Robots at the Watercooler: Do We Need to Be Worried about AI?
Robots at the Watercooler: Do We Need to Be Worried about AI?

For decades AI seemed like a concept that always hovered just beyond the horizon. Then, suddenly, in the blink of an eye, it is among us.

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redefining workNisha GarigarnOctober 2, 2023AI, communication, work, TransformationComment
5 Ways to Boost Your Brand Awareness
5 Ways to Boost Your Brand Awareness

Ever wondered why some brands just pop into your head when you think about a certain product or service? The answer is simpler than you might think: brand awareness!

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tricks of the tradeBrittany LopezSeptember 25, 2023branding, small business, tips, social mediaComment
Remote Job Scams: 9 Proven Ways to Protect Yourself
Remote Job Scams: 9 Proven Ways to Protect Yourself

Working remotely gives you a lot of freedom. But since nothing is perfect, remote jobs have an increased risk of scams, this article will help you avoid them.

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redefining workBrittany LopezSeptember 18, 2023job hunting, freelance, remote working, ScamsComment
How to Use Agile Methodologies to Boost Your Productivity
How to Use Agile Methodologies to Boost Your Productivity

It has been observed that Agile teams overall tend to be 25% more productive in comparison to the non-agile teams following all other methodologies, especially the ones which never follow agile fashion!

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Brittany LopezSeptember 11, 2023Comment
The Common Blind Spots of Big Data and How to Ensure that You Are Not Missing Important Marketing Opportunities
The Common Blind Spots of Big Data and How to Ensure that You Are Not Missing Important Marketing Opportunities

Big data has become a cornerstone of successful marketing strategies in the current digital era. Companies now leverage massive amounts of data to gain insights into customer behavior, market trends and competitive landscapes. 

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redefining workBrittany LopezSeptember 5, 2023data, small business, ecommerceComment
Using Account-Based Marketing (ABM) to Win B2B Clients as a Startup
Using Account-Based Marketing (ABM) to Win B2B Clients as a Startup

Account-based marketing, or ABM, is a great marketing approach for anyone who is supposed to get into selling their startup to a B2B market. Here’s how to maneuver an ABM campaign to help your startup win more clientele.

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tricks of the tradeBrittany LopezAugust 28, 2023accounting, b2b, startup, freelancingComment
A Comprehensive Guide to Coworking Etiquette
A Comprehensive Guide to Coworking Etiquette

Our aim with this guide is to help you understand and exhibit the key aspects of coworking etiquette, ensuring a harmonious experience for all involved.

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redefining workNisha GarigarnAugust 21, 2023coworking office space, community, collaboration, coworkersComment
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