6 Tips to Get a Remote Job in Digital Marketing
Let's get started right away with the good news: digital marketing is developing and flourishing, which means it needs qualified specialists. What is more, many modern companies have switched to the remote form of organizing the work process to save resources, and to give employees maximum flexibility in performing tasks. So if you really know your business, or even if you are a promising beginner, your chances of getting a decent remote work in the field of digital marketing are quite high.
Make Sure Your CV Is Technically Correct
Despite an innovative approach to work, traditional job portals remain the main link between the employer and the applicant. This is even more relevant for remote work since neither you nor the company that needs you is limited to one city or country.
The first thing to do is to create a competent and attractive CV or resumé that will speak about your best qualities and skills. Of course, it is possible to devote many articles to this topic, but we will try to give some of the most important tips.
Be sure to describe the projects in which you participated, their difficulties, challenges, and features, indicate the tasks that you solved.
If you have breaks in work, indicate their reason honestly.
Be sure to check the CV for grammatical errors.
Check that your CV on job sites is constantly updated and as often as possible appears in the top of the issue.
Work on Your Positioning in the Labor Market
Digital marketing is a very broad field, and it is impossible to have so many skills to cover all its areas. You need to position yourself as a specialist in a particular industry. For example, you can talk about yourself not just as a PR manager, but as a PR manager for retail brands. Say that you are not just a localization specialist, but you specialize in localization of IT products. In general, you’ve got the principle.
Take a Look at Your Linkedin Profile and Make It Attractive
Statistics show that HR managers consider Linkedin as one of the most promising and effective ways to search for candidates for their vacancies. Therefore, your Linkedin profile should be presentable.
To receive offers from Linkedin, you need to take the following steps.
Fill in the profile description. Be sure to indicate who you are, what you do, and what projects you would like to consider for yourself.
Transfer the information from the CV to the Linkedin profile. If the specifics of your activity makes it possible to add links to completed or ongoing projects, be sure to use this option.
Establish contacts with HR managers. Yes, you may not receive ten offers right after this action, but most HR managers begin searching for candidates through their network of contacts.
Hint! Recently, HR managers have been very fond of viewing the social profiles of a potential candidate to form an opinion about him not only as an employee but also as a person. And in the case of remote work, this is the only way to find out something about you that you did not indicate in your CV. Therefore, make sure that social networks do not disgrace you, but create the belief that you are an adequate person. Store on your phone a photo in a swimsuit or a photo from a party against the background of tipsy friends, and not on Instagram.
Create a Portfolio
This recommendation is suitable for those who can demonstrate their projects visually, for example, a copywriter or designer. The easiest way to create a portfolio is to use website builders like Wix. And if you want to do it even faster and completely free, you can use the Clippings.me service.
By the way, be sure to add a link to your portfolio in your CV and Linkedin profile.
Hint for content writers! If you have good articles that have never been published anywhere before, stop storing them in your desk drawer. Your current task is to show your experience. For example, you can try to find suitable sites for publishing your articles. And of course, they should also be in your portfolio, even if you wrote them just for yourself.
Ask for Recommendations
Recommendations and reviews are very strong social evidence that works in all sectors without exception. If you already have completed projects, ask the project owners to give you feedback on your work. Be sure to add reviews to your portfolio, Linkedin profile, and CV.
Look for Potential Employers Yourself
In other words, do not wait for HR manager to work hard and find you. Look for companies with open positions yourself. A lot of both fairly well-known companies and the newly created digital startups are looking for remote employees. In the latter case, they might simply not have hired a human resources specialist. And your task is to find them yourself.
By the way, startups are a good first step for newcomers to digital marketing. Yes, there you will not get sky-high salaries, but you will get invaluable experience, which can then become a starting point for further searches.
Feel Free to Communicate and Talk about Your Intentions
To find a remote job, you need to talk to those who have already found this opportunity. To do this, visit specialized events, sign up for continuing education courses, and simply tell all your friends and colleagues that you are looking for a remote job.
Another good option is to constantly be among people who already work remotely. The main place of deployment is the workspace, or coworking, which exists in every big city. To find such places, use the Croissant service.
Time to Start
Of course, competition in the field of digital marketing is high. However, the demand for good specialists is also high. Many companies prefer to hire remote teams, and moreover, they are happy to choose newcomers if they see real prospects.
Therefore, do not hide and do not be afraid to talk about yourself as a promising specialist. It is much easier to find a remote job than an in-house one since there are no geographical boundaries. And we wish you success and speedy search results!
Guest writer Marie Barnes is a Marketing Communication Manager at TheAdsy. She has a lot to share on the topics of Marketing, SEO, PR, and Branding.